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All images copyright Daryl Dempsey. All rights reserved.

The short story...

Experience:

I’ve spent the last 5 years working in house at EXOS as one of the first creatives hired on the marketing team. The goal was to help rebrand the company while building a video department to produce online educational content as well as develop and tell real brand success stories. EXOS has grown from 200 employees in 2013 to over 4000 employees today. Named one of Fast Companies most innovative companies in fitness. Helping over a million people in over 400 locations worldwide today.

Before going in house, I spent 15 years in Hollywood. Starting out as a PA picking up trash on set, running errands and washing the producers car. Then on to AC for legendary commercial director Joe Pytka. Shooting 200+ spots a year on average. Including dozens of Super Bowl commercials for IBM, Pepsi, Fed Ex, Nike and Budweiser. Then eventually graduating to camera operator and along the way given a chance to shoot and direct behind the scenes. Which in turn led to numerous commercials and documentary shorts. With diverse subject matter ranging from commercials featuring 10 foot grizzle bears to behind the scenes shoots with country stars promoting the American auto industry.

Creative technique:
I try and keep a relaxed set. Always focusing on the story with a passion for cinematography. Using strategy, innovation, collaboration and common sense to get from conception to execution. Having worked my way up from the proverbial mail room, I understand all aspects of production and constantly strive to streamline the process. Creating the highest production value possible using the smallest production footprint while on location.

Pizza:
Basically I love to make images both moving and still then talk about them over pizza. It's the perfect food. It is.